Selected work

The work, and what it was for.

298 finished cuts across 23 brands, plus 11 long-form commercials for 6 named engagements — commercial, nonprofit and creator accounts.

Finished cuts: 298Finished cuts
Brands: 23Brands
Platforms covered: 4Platforms covered
Core services: 4Core services

Showreel

See how it moves

Thirty seconds of what we make.

The same film, recut for where it runs — because one edit pushed to four platforms is the most common reason content underperforms.

Vertical

Cut for the feed

Eighteen seconds, shot vertical, and built to read with the sound off — which is how most of it gets watched.

Every campaign

One film. Every cut it needs.

A campaign is not one file. Each one leaves here framed for landscape and framed for vertical, at the lengths each platform actually rewards — which is what 298 finished cuts across 23 brands is a count of.

109Cuts at 16:9In-feed, pre-roll and YouTube, where the frame is wide and the sound is often on.

178Cuts at 9:16Reels, TikTok and Shorts — reframed, not letterboxed, so nothing important sits outside the crop.

45Lengths deliveredFrom 6s to 246s. The length is chosen for the placement, not trimmed to fit one.

St. Jai Lo Project

Poetry / faceless content

Started October 2024 · 6 spots delivered. Platforms: Instagram, TikTok, YouTube, Facebook.

Build a faceless poetry account from zero on four platforms at once, without the client ever going on camera.

Scope

Built from a standing start — zero followers, zero engagement
Two posts daily across four platforms
Client supplies written poems; production and scheduling handled by us

Carolina Latch Company

Locksmith services

Started December 2024 · 2 spots delivered. Platforms: Instagram, Facebook.

Put a locksmith on camera for the first time, and have somewhere for the traffic to land when it did.

Scope

Commercial spots produced and delivered
Website plan and launch checklist

Faith Foundation

Home healthcare

Started December 2024 · 2 spots delivered. Platforms: Facebook, YouTube.

One home-care spot, cut two ways, so the message could be tested rather than guessed at.

Scope

Two-version campaign spot for a home-care audience

Price Point Agency

Agency

Started December 2024 · 1 spot delivered. Platforms: Instagram, TikTok.

A single campaign spot for an agency audience — people who watch ads for a living.

Scope

Campaign spot produced and delivered

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